Target Tiles is a comprehensive online tile eCommerce site with big ambitions on becoming a market lead in a highly competitive sector. With The ICE Agency’s strong background in the home improvements sector, we were perfectly placed to help them achieve their goals.
With our passionate designer Sarah as Creative Lead, the site was always going to look beautiful. As we redesigned the site from the ground up, we ensured brand consistency and a quality finish on every device.
• Web design and UX
• Optimised UX for eCommerce
• Enhanced designs and intuitive navigation
With an improved (and quite unique) ‘Tile Finder’ feature, the site feels a lot easier to navigate than the usual DIY / Home Improvements website. One of the many design enhancements which is helping Target Tiles build on their success.
We’re proud our improved UX. It seems to be helping – transactions are up by over a third; conversion rates up 7%; and revenue up by 133%